Published Nov. 23, 2015
Charleston-based Open Angler, an online reservation service for the fishing charter industry, has raised $500,000 in early stage funding.
The platform helps people find and book fishing charters. Users can search for guides through the platform by selecting a location and date, reading reviews, choosing a charter and reserving their trips.
Fishing guides can advertise their trips, manage availability and accept payments on the platform. Fishing guides, outfitters, marinas, resorts and referral partners use the platform for free.
Open Angler CEO Alicia Aloe plans to build an initial customer base in Charleston with plans to scale to popular fishing destinations across North America. Aloe previously launched a business for the restaurant reservation industry that was acquired by OpenTable in 2010.
“Fishing charter captains are in the same position restaurants were in 10 years ago — most are running their businesses manually and intuitively instead of leveraging facts and tools that can streamline their processes,” Aloe said in a news release. “We offer a variety of tools unique to the fishing industry that are a game-changer for guides who want to spend more time on the water and less time on back-end business details.”
Aloe co-founded Open Angler with CTO Eddie Edenfield, who has experience developing online and mobile products for the commercial and higher education sectors.