By Matthew Clark
Published Feb. 9, 2016
BMW Group officials said strong storms and colder weather were partially to blame for a dip in group sales in the United States in January.
The company reported a total 18,082 vehicles were sold for the month, a 4.7% drop from the 18,981 sold in January 2015.
“In spite of the obstacles, the new BMW X1 showed extraordinary growth, and our 7 Series and X3 set the momentum we expect to continue in the year ahead,” said Ludwig Willisch, BMW of North America president and CEO, in a statement.
The newer X1 model, produced at the company’s plant in Greer, had an increase of 274% over January 2015 while the X3, also produced in Greer, saw a sales increase of 49.3% over this time last year. The new BMW 7 Series produced at the company’s Dingofling plant in Germany had a 33% increase in sales over January 2015.
Combined group sales of BMW and Mini had sales of 21,320, a 4% decrease from a year ago, when 22,209 vehicles were sold. Mini USA did report sales of 3,238, or 0.3% more than the 3,228 sold a year ago.
The BMW Group reported sales of 8,212 of its certified preowned, down 6.1% from the same time last year and total preowned, including those not certified, was 13,743, or 5.6% down from January 2015. Mini Next, certified preowned, sales were up 0.7% to a January record of 855, and total Mini preowned sales were 1,853, an increase of 1.9% over the same time last year.
BMW Motorrad sales were down by 31.9% as the company reported 450 units sold in January 2016 compared with 661 sold in January 2015.
BMW of North America sales for January
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SOURCE: BMW of North America
Reach Matthew Clark at 8694-235-5677, ext. 107, or @matthewclark76 on Twitter.