Charleston retailer Palmetto Moon expands to Tennessee market

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Charleston-based retail chain Palmetto Moon is expanding with a new Tennessee location.

Palmetto Moon, a Southern lifestyle retailer, will celebrate the grand opening at the Governors Square Mall, located at 2801 Wilma Rudolph Blvd., in Clarksville, Tenn., on May 30.

Palmetto Moon serves as a one-stop shop for women’s and men’s fashion, kid’s apparel and gifts, home goods, shoes, accessories, collegiate gear, drinkware and more, according to a Palmetto Moon news release.

To celebrate the new store, Palmetto Moon has planned a weekend to greet the members of the Clarksville community and beyond, the release stated. On Saturday, May 20, guests can expect to be welcomed with a full lineup of festivities.

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"We are thrilled to open our newest store in Clarksville and can’t wait to welcome the local community and loyal fans who have been cheering on our arrival," Amber Dube, Palmetto Moon executive vice president and chief brand officer, said in the release. “Palmetto Moon is known for its relentless focus on customer service and locally inspired shopping experience for all ages that celebrates the Southern lifestyle,” Dube continues, “Unlike mass merchants, the retailer hand-picks its showcase of top brands alongside emerging makers and gifts tailored to the community.”

Customers will discover popular brands including YETI, Simply Southern, Bogg Bag, Hey Dude, Southern Marsh, Chubbies, Vineyard Vines and Local Boy Outfitters, as well as up-and-coming brands, Palmetto Moon’s exclusive products, and custom University of Tennessee collegiate gear and apparel, according to the release. With an open floor plan spanning over 7,900 square feet, customers can shop several departments, according to the release.

“It’s an honor to build on twenty years of incredible momentum with the opening of our Clarksville location as our eighth store in Tennessee,” Palmetto Moon CEO John Thomas said in the release. “We have come a long way from our humble beginnings as a kiosk in Charleston and we’re committed to preserving Palmetto Moon’s elevated shopping experience for all generations. We are so grateful to be here.”

After having recently celebrated expanding into Kentucky as its seventh state, Palmetto Moon continues to grow. With the addition of the new Clarksville location, Palmetto Moon now has 42 stores in the Southeast, according to the release.